Where is your new customer?
She’s in the new world… are you?
The customer is making a comeback – slow though it may be. And when she (or he) returns, you’re
going to notice a change. A big change. FAIR WARNING: How you prepare for the new customer will
determine your long-term success.
It’s About Your Customer Stupid
I know it’s supposed to be about the numbers, and one of my favorite quotes is; “Liars may figure, but figures don’t lie”, however don’t for a minute think that the figures aren’t influenced by how you treat your customer (and your employees for that matter).
